Articles about...

The Serve-First Business: Systems for Impact & Freedom

Did you start your business seeking freedom, only to find yourself buried under endless tasks and constant emergencies? This blog post dives into a transformative business philosophy: serving first, selling second. Discover how shifting your focus from "what can I get?" to "how can I truly help?" not only builds unshakeable trust with your audience but also creates the automated systems and strategic focus you need to reclaim your time, reduce friction, and finally experience the impact and freedom you envisioned. Learn practical strategies and systems to optimize your business and move from simply surviving to truly thriving.

The Trust Equation: Build Trust and Credibility for Your Business

1. Trust Fuels Loyalty: Building trust with customers is not just a nicety but a strategic imperative. When customers trust your business, they are more likely to remain loyal and recommend your brand. 2. The Trust Equation Matters: Understand the components of the trust equation—credibility, reliability, intimacy, and self-orientation. By actively working on these factors, you can enhance the trustworthiness of your business. 3. Transparency and Admitting Mistakes: Embrace transparency and openly admit mistakes. This not only builds trust but also creates a stronger bond with customers who appreciate honesty and authenticity.

Why Being Known Matters in Business

- Building a solid reputation and being recognized is the cornerstone of trust in business. - Being known establishes your credibility and lays the groundwork for future business relationships. - Prioritize making your presence felt to ensure your potential clients "know" you.

The Hidden Cost of Assuming: Ask the Right Questions for Business Success

Do you ever feel like you are swimming against the tide and struggling to get traction with your business decisions? You're not alone. In this post, we uncover the hidden costs of operating from our assumptions - either from the stories we tell ourselves or incomplete information — and reveal how mastering the art of asking the right questions can clarify your path, reduce friction, and ultimately drive genuine business success, giving you more freedom and joy.

Unmasking Your Blind Spots: Why Business Owners Misjudge Themselves (and How to Fix It)

As a business owner, you might unknowingly be your own biggest obstacle. This article reveals why we often misjudge our abilities, learning, and even personality, and how these "blind spots" can limit your business growth. Learn practical strategies like journaling, seeking feedback, and conducting audits to gain accurate self-knowledge and unlock greater flow and success in your entrepreneurial journey.

Lead Like Fred: Unlock Your Team's Potential

Struggling to get the best from your team as a small business owner? This blog post offers a refreshing and practical guide inspired by an exceptional leader named Fred. Learn how simple yet powerful techniques like focusing on strengths, creating psychological safety, and investing in your team's growth can lead to a more motivated, engaged, and ultimately more successful small business.

Why Connecting with Other Business Owners is the Key to Your Success

The Two Biggest Benefits of Business Connections As a business owner, building relationships with other entrepreneurs isn’t just a nice-to-have—it’s essential for success. There are two primary reasons why connecting with other business owners can help you thrive: 1. Support and Inspiration – Other business owners understand your struggles and challenges. Their encouragement and shared experiences can keep you motivated and help you grow. 2. Expanding Your Network – Relationships with other entrepreneurs can open doors to new leads, collaborations, and customers. Your network is one of the most powerful assets for business growth.

From Classroom to CEO: A Teacher's Guide to Building a Business That Serves

Many teachers dream of having more flexibility and financial freedom but struggle with the idea of leaving a career built on helping others. I used to think business was just about selling, but I realized the best businesses are the ones that solve real problems and serve people—just like teaching. In this guide, I’ll show you how to use your teaching skills to build a business that makes an impact while giving you the time and freedom you deserve.

How to Network as a Teacher Starting a Business

Starting a business can feel overwhelming, especially when it comes to putting yourself out there. You can create the best business in the world, but if no one knows about it, they won’t buy from you. You can’t just set up shop and expect customers to show up. As a teacher, networking wasn’t something I ever considered. I didn’t even have a LinkedIn profile until I left teaching in 2022. I never liked bragging about my accomplishments. I preferred to work quietly in the background. I even gave up on selling a multi-level marketing product I loved because I struggled to talk about it and ‘sell.’ I had also stopped using social media for years. However, as a business owner, visibility is key. The more people who know about us, the more potential customers we have. Let’s get into how to make networking feel more natural and enjoyable.

The Science of Connection: How Relationships Impact Your Business Success

Relationships are the backbone of any thriving business. Whether it’s with customers, employees, or fellow entrepreneurs, your ability to connect with others directly impacts your success. But what does science have to say about the power of relationships? And how can you, as a small business owner, harness this knowledge to grow your business and improve your well-being? In this article, we’ll explore the science behind human connection, why it’s critical for business success, and actionable steps you can take to build stronger relationships. By the end, you’ll understand why relationships are your most valuable asset—and how to leverage them to achieve your goals.